Jim's Mission

     
image01
image01
image01
image01
image01
image01

Welcome to Hoka Hey - Our Mission

 

    The mission of the Hoka Hey Motorcycle Challenge™, operated and presented by the Medicine Show LLC, is to provide participants with an opportunity to test their fortitude and determination. By facing and overcoming obstacles along the way, participants are encouraged to journey into a deep and critical examination of their own motives, actions and beliefs and then to translate newfound strength and confidence into a willingness to act on behalf of others.

    Through the Hoka Hey Motorcycle Challenge™, the Medicine Show LLC endeavors to:

 

 

  • Enrich - to cultivate a philosophy of respect, honor, integrity and compassion
  • Empower – to promote self- determination and strength
  • Unite – to join together to incite positive action.

 

    - The intent of the Hoka Hey Motorcycle Challenge is not to give you the endurance ride of your life.

    - It is not to give you the opportunity to see and experience the most spectacular roads the U.S. has to offer.

    - It is not to introduce you to some of the finest people on the road.

    - Those are just residuals.


Raise Awareness

Raising awareness for social issues that plague our country and our families while sending Challengers through some of the most beautiful places in North America.

 

image

Enrich and Inspire

To cultivate a philosophy of respect, honor, integrity, and compassion. Inspire a willingness and desire to accept personal accountability with a sense of duty and principle; to cultivate wisdom, community and compassion and to display and foster respect, harmony, peace and friendship.

 

image

Empower

Empowering others to overcome obstacles that have physically, mentally or financially challenged them and to let them know they are not in it alone. We are the vehicle that helps move them forward and refocus them toward success and to promote self-determination and strength.

 

image

Unite

Unite riders and families with a common goal, a goal to share, to assist, and betterment. To join us all together to incite positive actions that lift each other up.

image

Create an Army

Creating an army of warriors with the strength to face adversity; the character to make sacrifices and the desire to come to the aid of others in need.

 

image

What will you do with the choices that stand before you?